Who’s 4 You

10 Ways Focus Groups Can Propel Your Profits

 

A focus group is a group of employees or current

customers that discuss and brainstorm new ways

to improve different parts of your business.

 

1. They can give you new ideas on how to advertise

and market your product or service to your targeted

audience.

 

2. They can give you ideas that could help improve

your current product or service. For example, you

could make it smaller, faster, heavier, etc.

 

3. They can give you ideas for new products or

services to develop and sell. For example, a new

gift wrapping service for your products.

 

4. They can help you solve lingering problems with

your business. For example, you could give your

employees incentives to solve slow production.

 

5. They can give you new ideas on how to cut costs

and save money. For example, you could recycle

damaged or old products instead of trashing them.

 

6. They can find new ways to improve your current

customer service policy. For example, hire extra

operators so you don’t have to put anyone on hold.

 

7. They can give you new ideas on how to get the

most and best out of your employees in the less

amount of time.

 

8. They can give you news ideas for upsell, back

end and add-on products to sell. For example, you

could upsell a video when selling your books.

 

9. They can help you find new ways to stay ahead

of your competition. For example, you could give

your customers free shipping.

 

10. They can give ideas for raising your employees

morale. For example, you could hold a party, give

them a holiday bonus, give them a free day, etc.

 

Provided by:

www.whos4you.com

 

20 Super Hot Ways To Make More Money From

Your Customers

 

1. Insert a brochure for another product in the first

product package your customer buys from you.

 

2. Sell a basic product and tell people for a little

more money they can receive the deluxe edition.

 

3. Give your customers a free subscription to your

e-zine and include back end products in each issue.

 

4. Charge people extra money to get the reproduction

rights.

 

5. Send your customers greeting cards at holidays

with your back end product offer included.

 

6. Offer your customers a discount if they buy more

than one of the same product.

 

7. Include a back end product offer on your online

"thank you" page.

 

8. Give people a huge discount to your subscription

product if they subscribe for a longer period of time.

 

9. Send your customer a free surprise gift with your

back end product offer included.

 

10. Give your customers a discount if they buy over

a certain number of any products.

 

11. Publish a back end product offer inside any of

the information products you sell.

 

12. Group your products together in package deals

to make more profit form each sale.

 

13. Include a back end product offer inside your

"customer’s only" online club.

 

14. Join someone else’s affiliate program and use it

as an upsell or back end product.

 

15. Follow-up with your customers to see if they’re

happy and offer them another product.

 

16. Offer people a free sample of your product and

tell them they will get a discount if they order now.

 

17. Send your customers a "thank you" e-mail with

a back end offer attached.

 

18. Offer your customers add-on products like gift

wrapping, batteries, imprinting, etc.

 

19. Allow your customers the option of signing up

to your "future product offers list".

 

20. Explain to people that for extra money, they can

extend the guarantee or warranty of the product.

 

Provided by:

www.whos4you.com

 

10 Rarely Used Bonuses That Can Triple Sales

 

1. Announcement Alerts - Give customers e-mail

alerts about critical information or product releases

before your non customers find out about it..

 

2. Discounts - Allow your customers to get lower

prices on your products and other related products

other businesses sell.

 

3. Expert Call Ins - Set up a date and time when

your customers can call up and talk directly with

experts that are related to your industry.

 

4. Private Invitations - Give your customers private

invitations to customer events that non customers

cannot attend.

 

5. Online Rolodex - Compile a list of web sites or

online contacts that are related to the product. You

could publish it on CD-ROM or on the web.

 

6. Archived Information - Bundle together some

older information that’s no longer available. It could

be e-zine back issues, articles, transcripts, etc.

 

7. Mentor Program - Give your customers unlimited

consulting with their purchase. Allow them to

contact you by e-mail, phone, fax, in person, etc.

 

8. Audio/Video E-zine - Give customers an upgraded

version of your e-zine in online audio or video format.

Non-paying customers could only get it in e-mail.

 

9. Freebie Announce Board - Offer your customers

a message board were they can announce freebies

they offer from their web site.

 

10. Barter Discussion List - Offer your customers

the option of joining a barter email discussion list.

They can barter goods and services with others.

 

Provided by:

www.whos4you.com

 

10 Hypnotic-Like Sentences That Sell Like Crazy

 

Tell your readers what they are probably thinking,

feeling or doing as they read your ad copy. This

strategy will usually trigger their own subconscious

mind to bring out these feelings or actions.

 

You can add these sentences into any ad copy. You

may have to change one or two words so it relates

more to the product or service you’re selling.

 

1. As you keep reading this ad copy, you are feeling

more and more compelled to experience all the

benefits of our product.

 

2. The more you understand just how valuable our

product could be to your life, the less you think

about delaying this important purchase.

 

3. After you read this short ad you will feel like your

problems are almost completely solved, all you will

have to do is order.

 

4. As you’re skimming through this, you’re beginning

to think you have nothing to lose and everything to

gain by trying out our product.

 

5. As you’re scanning over this ad copy, you are

beginning to imagine using our product and enjoying

all the benefits it brings.

 

6. The more you keep reading our ad the more you

feel it would be a waste to let this opportunity slip

by.

 

7. The more you review our ad the more you begin

to find yourself getting very excited about our

product and starting to feel the urge to buy now.

 

8. You don’t know it yet but, at the conclusion of

this ad, you will feel driven to order and experience

all the benefits of our product.

 

9. You don’t realize it yet but, in a few short minutes

you’ll realize that you can’t put off this vital purchase

and then you’ll be yanking out your credit card.

 

10. As every word you read travels from this ad to

your brain, you start to understand just how much

our product could benefit your life.

 

Provided by:

www.whos4you.com