It’s important to follow-up with potential online customers. Following up with them can increase your traffic and sales. The more times people see your ad, the greater chance they will buy your product or service.
Before you can follow-up with them you need their e-mail address. You can get their e-mail address by having them subscribe to your e-zine, fill out a web site form, or e-mail your follow-up autoresponder.
Most people won’t give you their e-mail address unless they get something in return. The most effective way is to offer them an internet freebie. Here are some ideas.
Free E-Gifts
It could be free software, guest books, web space, graphics message boards, etc.
Free Internet Services
It could be free e-consulting, search engine submissions, web design, etc.
Free E-Information
It could be a free e-book, e-report, web book, e-course, e-zine, etc.
When you follow-up with the freebie, you can include your ad somewhere on the freebie. If it’s a free service, have your ad in the follow-up e-mail. Make sure you always get their permission before you follow-up with them by e-mail.
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1. Does the affiliate program offer you a free way to join
without buying the product or service?
2. Contact other affiliates already in the program to see if
they have had any problems.
3. Is the product or service related to your target audience?
4. Can they notify you by e-mail when a sale is made?
5. Do they offer backend products so you can get repeat sales
from the same person?
6. How often will you receive a commission check?
7. Do you get credited for a sale if people come back in month
and then make a purchase.
8. Can you get around-the-clock help online or offline? Message Board Support?
9. Do you get a large percentage of each sale as commission?
10. Do they provide you with proven sales material? (links,
banners, classified ads, content, sales letters etc)
11. Will they give you the leeway to create promotional ads.
12. Do they offer you access to an online sales stats page?
13. Do they use a reputable system to track your sales?
14. Does the affiliate program pay commission for sales of
people who sign up under you?
15. Can they offer customers a lot of different ordering
options, so in return you won’t lose sales.
16. Will they keep in contact with you on a regular basis by e-mail?
17. Do they offer data feeds or web services?
18. How well do they fight scum ware?
19. Do they allow you to encrypt the LINK, link in frames, or do
a .htaccess redirect?
20. Do they allow you to place your own orders through your
own affiliate link?
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Article provided by PC4PEOPLE.com
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1. Participate in chat rooms related to the product
you’re reselling. Start a conversation with a person
without trying to sell to them. Later on, while you
are chatting, mention the product you’re reselling.
2. Create a free e-book with the advertisement and
link of your affiliate web site. The subject of the free
e-book should draw your target audience to down-
load it. Also submit it to some e-book directories.
3. Start your own affiliate program directory. Join
a large number of affiliate programs and list them all
in a directory format on your web site. Then just
advertise your free affiliate program directory.
4. Write your own affiliate program ads. If all the
other affiliates use the same ads you do, that does
not give you an edge over your competition. Use
a different ad to give yourself an advantage over
all the other affiliates.
5. Use a personal endorsement ad. Only use one if
you’ve actually bought the product or service for the
affiliate program. Tell people what kind of benefits
and results you’ve received using the product.
6. Advertise the product you’re reselling in your
signature file. Use an attention getting headline and
a good reason for them to visit your affiliate site.
Make sure your signature file doesn’t go over 5 lines.
7. Join a web ring. It should attract the same type
of people that would be interested in buying the
product you’re reselling. You could also trade links
on your own with other related web sites.
8. Participate on web discussion boards. Post your
comments, answer other people’s questions, and
ask your own questions. Include your affiliate text
link under each message you post.
9. Create a free ezine. Use your ezine to advertise
the affiliate programs you’ve joined. Submit your
ezine to online ezine directories and promote it on
your web site.
10. Start a private web site. Use it as a free bonus
if people buy the product you resell. You could
also allow people to join for free and you could
advertise the affiliate program you’ve joined.
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Article provided by PC4PEOPLE.com
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